Welcome to the impact podcast, Peter. Peter: Hes was in consumer products. When Khris was a rookie, I said, "Do you know whose jersey you wearing?" But Feigin also gives credit to video games. And obviously, you have dealt with a little bit of this with Sterling Brown a couple years ago, so you guys happened to prepare for this a little bit. Thats a good run. Whats going on with technology whats going on, even with your experience in the arena. But that kind of thing. "Instantaneously, overnight, we have 30 million people playing NBA 2K around the world, probably more, so we begin a league and we have competition on a global basis. Peter: Then I think youre, listen, viewer consumption, what youre talking about is whether you put on an Oculus or whether youve got five screens going up, people are now watching short form video in five to 20 second increments to absorb a game. So, that part of it was awesome. John: By the way, weve got with us today, Peter Feigin, hes the president of the Milwaukee Bucks. Michael Red: The podcast, as you know, is all about betting on yourself and talk about what that means to you, Peter, like betting on yourself. Wednesday, June 20 7:00 AM It just kind of really trying. His own social presence is so valuable, is so great. We were literally refining, cared about all the cookies and stories in it and stuff. Does he pass enough? This is a super special edition. I think to be successful here and take it from a very fast talking, sometimes lazy speaking New Yorker, who swears too much and does everything. Our dinner table conversation. And they were kind of stuck at the last minute deep in the summer. Peter: Oh, my goodness. John: Talking about teaching, we have 15 years of this podcast, so we have thousands of young people around the world that actually tune in and listen and when we have someone like you on, Id like to ask you this. What did your dad do for a living? This is COVID, how do we do it? And like, "Hey, you got to hear my idea," or something. He wanted to keep the team, which was a big catalyst for the whole movement.". Peter Feigin: And I think I kind of have this delusion that there's nothing that I can be a part of, that we can't accomplish. Thats what we call our volunteering. John: Thats so great. And how do we capture that, both digitally and on broadcast? Peter, before I let you go, I have to ask you. View career paths Pre-College Business Emerging Leaders (BEL) Number one, obviously, because like you said, its rare air, but youre learning on the job. And that's tough, too. Thats the biggest change is the regional sports networks have changed dramatically. How do we sit here and I think like, how could the Millwaukee Bucks not be, not Americas team, but Globals team. When Lee was shooting his film The Best Man, he brought the actors Taye Diggs and Morris Chestnut to the gym. Because I hadnt worked in, Id worked in New York city. Peter: Yeah, I think I have this, my own personal craziness is I love to collect people. Michael Red: That's great advice. John: Go back over that, what it was called typically whats called web3 now, or something the young people around me tell me its called web 3.0 NFTs, crypto sports gambling. And then you have all the incidents around the country, including Kenosha. And we'll get to social injustice in a bit. Peter Feigin: Hey, John thanks for having me. I just wanted to get it done and kind of move the needle and kind of. Crazy simple story grew up in New York City, Manhattan on the Upper East Side, went to high school in Brooklyn. If you've been that lucky and you've been that blessed then you've got to share. And that's kind of like you do it with great people around you. Peter: Yeah, I will just tell you that was one of the most fun dreamlike things for us ever. And kind of like who are intrinsically becoming Buck stars and having them be our influencers around the world and thinking about global campaign. How did you put the stadium deal together? She is like, "We're in this together." I also listen, I thought, and my parents thought both my brother and I were as you can imagine before ADD was actually diagnosed, Peter: for kids our age and stuff, because its still be on impulsive, relentless, like, [inaudible]. She's terrific and just the whole organization and I'm honored to be a part of the family, man. Thats just my view, Lasry said. We're going to develop some residential and we'll hopefully have a great commercial tenant and we continue to build. John: Welcome to another edition of the impact podcast. Talk about your organization, community involvement, and the impacts that you get to make both positive and otherwise. There's no business." It was just such a big deal. Peter is a native New Yorker. It's hard to build trust here and it's provincial. Were going to appreciate the hell out of you. Defenders are responsible for calling fouls. Heading into his ninth year as President of the Milwaukee Bucks, and fifth year as President of the world-class Fiserv Forum, Peter Feigin brings more than two decades of dynamic corporate leadership to Milwaukees sports and entertainment scene. All trademarks are the property of their respective owners. "Peter has completely re-imagined the Milwaukee Bucks business operation and grown in sales, ticket revenue, retail and global recognition which is very important," Colbert explained. Here's your Hispanics." And we come from a city that's the urban city is 40% African American and probably 20% Hispanic, right? But then theres, in this group weve got 300 full-time people and 250 of them are involved in volunteering. financial capital with human capital to end up with the right result, how is that math done in Peter Feigins head? How do we keep driving? Within 45 minutes, we had this unbelievable excitement of, were nuts, why dont we do like take home its big ordering out. John: You grew up on the Upper East Side, you are a native New Yorker, your brothers still back there. Because, I mean, you lived here for 11 years and I guarantee you, as great as everybody was, they still thought of you as a Columbus, Ohio guy. He trusts you to run a business and he also ethically says Dont do anything you wouldnt want on the front page of a newspaper the next day, and he means it. But while it is nice to connect, Kearns described the calls as artificial sweetener. It is not the same. How do we build the plumbing? Kevin Draughon, who participates in the games, sat with Dylan Feigin and her brother, Jackson. Ive had some of my employees have been there and they say, its just amazing, just a wonderful place to watch a sporting event and Im just talking to one this morning and he just said, Great place, just a great arena.Were not going to go through this interview without talking, of course, about Giannis. John: This edition of the impact podcast is brought to you by Engage. So, just being a part of that, I mean, I know it sounds crazy. Peter Feigin, President of the NBA's Milwaukee Bucks and formerly Vice President of Marketing for the New York Knicks and Director of Marketing at Six Flags, joins me on the podcast today. Peter Feigin, president of the Milwaukee Bucks. Talk a little bit on a fun topic, when I was reading up about you and the team and everything else, I read about this new venture you guys got going over in Wisconsin called the Cluckery and I got hungry looking at the website and looking at the menu. But the overarching is how do we maintain kind of championship caliber excellence, like across the business and across the team. Peter: Start from, yeah, start from the beginning. She couldn't be more supporting from everything. That's kind of a surreal experience in NBA arenas.". Malcolm D. Lee, who is directing Space Jam 2, which stars LeBron James, is one of the regulars in The Run. Like the Kees, you're going to hopefully be doing something you love with people you love and working your butt off, but there are expectations. In a perfect world, how do we mesh them together to have one and one equal three? Nobody ever thought it would be a year shutdown, but our owners are kind of incredible people, who want to see a plan, who want to see a recommendation and want to go forward. Peter Feigin: This is where I want to be. It's about doing things for the right reasons. He is a legitimate superstar who also manages to bring in the European market. The facilities part was easy. Peter: You are a genius because you use food as youre incentive and nothing better than ice cream. I encourage it, and selfishly, its a fun way to network and deal with people. White House Chair of My Brother's Keeper Joined to Applaud Nationwide Progress. You know I got my sources. And from your perspective, how was the bubble? There's no right equation. Engage is a digital booking platform. LinkedIn is the world's largest business network, helping professionals like Peter Feigin discover inside connections to recommended job . So, it's a little bit kind of nuts and delusional to go through thinking like you can kind of accomplish or solve or get anything done, but it's kind of the way I've kind of attacked life in a big way. I think probably one of the last public-private partnerships that thatll happen, when Troy brought together the city, the county and the state to put together a partnership for a new arena in downtown Milwaukee. Brought on by Owner Marc Lasry as a sales and marketing guru, Feigin has helped the Bucks go from the basement. John: You talked about your Masters of the Universe being your partners and owners and really some of the brightest people on this planet which of course, thats true. Theyre the worst. Well, that's you. And Giannis knows whether we're talking about a big deal, whether we're talking about marketing, he knows those socks like he's good with, he owns me for a month now, he owns me. I always joke that we could run a country, dAmboise said. So that that's been kind of part of my learning is like, "How do we create a system that we're in a much better place six months from now and a much better place 12 months and a much better place three years from now that we've shown change in metrics and results and everything like that. We got to like we want to use our platform to affect change and change the world. Peter Feigin, president of the National Basketball Association's Milwaukee Bucks and Fiserv Forum since 2014, graduated from Franklin & Marshall in 1992 as an American studies major. Very little sympathy or empathy for pro athletes because of what they get paid. So it was kind of building rapport and trust was the only way to kind of get this done. And then I think the most incredible thing, which I can't see happening in a major metropolitan area again, is we were able to acquire 30 acres of contiguous land. They just happen to be huge group buys of 200-300 people with Greek flags behind the visiting bench. Peter: Well, my dad was at Brooklynite so we were Mets and Jets. He loves people and he'll go nearly to any length to support, develop and back the people he works with. You miss making a game-winning shot. If you need a shot at good inspiration and a good laugh, listen to this episode. You talk about your operating board committee, youve got these Masters of the Universe, and really you start with the answer. Even though you think youre such a great brand, there are a hundred things that happen in New York a day that youre one of the elements. As you said, because of your mom and dads background, and because you had some of the rock stars of industry, as you say, Masters of the Universe, as your partners, you got to meld your experiences, your parents coaching, and then the rock stars came and they were also, you got a perfect soup of business experience to create this amazing success story. A decades-long Manhattan pickup basketball game is on hold because of the pandemic, creating an emotional void for its rotating cast of actors, executives and regular joes. Its certainly an example of how do you keep the entrepreneurial spirit in an organization and what better way to do it with chicken, and its great chicken. Peter: Im fairly, my mom was immersed in data analytics before data and analytics was business intelligence. Here's my conversation with Peter Feigin. And with that, Feigin became the business brains behind a team about to set NBA standards in architecture, basketball operations and technology -- only he didn't know it. Where were you on sports? So, if you're against equality, then we probably never will understand or get along or agree with each other." Michael Red: Wow. Michael Red: I don't think there's anybody better. "You will be in a business meeting on Monday with one of the 300-500 business executives in the town and you will see them some place later that week or the week after, unlike in New York City," he says. Going back into the past is something I wanted to ask you about. At the backdrop of the luncheon were items invented by African Americans. Youve done it all. And have you seen that shift a little bit in the city since Milwaukee is kind of spearheading that, the Bucks? If I become that guy, I dont need to play anymore. Peter Feigin: And then, one of the more proud moments in pro sports, we lead a boycott to a game, that becomes really a pause for the entire world. This kind of like, "Why are we looking at other people's metrics? And Khris parks in a handicap space, because five minutes he's in. What a great thing. Were going to constantly improve. Peters son, Thomas, and Dans son, Jackson, are both high school juniors and excellent players. His friends, while the games are suspended, are trying to stay as prepared as possible. Not everyone is. And the Milwaukee Bucks players were the catalyst for that to happen in a big way. Peter Feigin didn't go looking for his job as president of the Milwaukee Bucks. Everybody knows everybody. This is learning on the job, right? That the only option we really had was to build grassroots and build relationships and take time across the entire community. Peter: The ice cream truck. This is a small town, even though it's a big city. Youre physically building an arena, a district, a template for success. Feigin was a four-year member of the men's soccer team as a midfielder during his undergraduate career at Franklin & Marshall. And I knew who Arthur Ashe was, but I wasn't a big tennis guy and my job was basically being Arthur Ashe's right hand person through. Peter: administration, in aviation, in a $3 billion international aviation company, which was just amazing. Im not a big fan of, hey, we need to make money or consult off that. Peter Feigin: Yeah, I think it's part of the culture and kind of down from ownership, like you're going to stand for something or you're going to stand for nothing. And if youre a fan of the show dont forget to follow to hear new episodes, and Rate or Review us wherever you tune in! My fantasy, I had two fantasies growing up. You can always have free coffee. Peter Feigin: I mean, my mouth just watered. You can follow Peter on Twitter at PFeigin. Shout out to Sarah, who is I think one of the best assistants out there. Then you mirror that off the court. We were sitting brainstorming like, how do we keep people employed? Can you keep a competitive championship-caliber team across an era? We have resources, we back them up, whatever you need, it's part of it. And I obviously was kind of like I call myself the Division 3 dream. And a diverse community gives us diverse thought, gives us better outcomes. When Carter Pewterschmidt stops by in "Fresh Heir" to announce that he has made Chris Griffin the sole heir to the Pewterschmidt fortune, the family hears a crash. Peter Feigin: It was, I don't know a better way to say it other than, grassroots. ERI has a mission to protect people, the planet and your privacy, and is the largest fully integrated IT and electronics, asset disposition provider and cyber security focused hardware destruction company in the United States and maybe even the world for more information on how ERI can help your business properly dispose of outdated electronic hardware devices, please visit eridirect.com. You talk about how do people help you think through clutch times. And if nothing else, like we kind of, I always answer everything pretty simply. I'm like, "I don't know. It is the "snow equivalent to STORM SHIELD" - a great new product that gives you high resolution snow forecasts for any part of the nation! Antetokounmpo, now in his fifth NBA season, has become a basketball and cultural phenomenon. 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